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Senior Content Specialist
Location : Hyderabad
Experience : 8 - 12 years
Position : Full Time

We are looking for a savvy content specialist to guide and develop the content creation process for our brand. As a content specialist, you will be required to research and define desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics.To ensure success as a content specialist, you should show a keen eye for detail and be highly creative. A skilled content specialist should be an expert storytellers and possess excellent knowledge of consumer and content trends.

Responsibilities:
  • Meeting with the creative, marketing, and design teams to ideate and define content goals.
  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Developing content strategies to effectively reach the desired target audience and marketing goals.
  • Creating content for a variety of platforms including blogs, websites, and social media.
  • Experience on working with tools like ChatGPT, Grammarly, Sendible, etc.
  • Proofreading and editing content before publishing.
  • Ensuring that SEO and SMO strategies are effectively implemented.
  • Managing content calendars and ensuring that the content remains consistent across all platforms.
  • Coordinating with the marketing, design, and writing teams to ensure the timely delivery of assignments.
  • Tracking consumer and content analytics and generating reports and presentations.
  • Keeping up to date with content trends, consumer preferences, and advancements in technology.
  • To demonstrate previous work and content.
Minimum Qualifications:
  • 8 to 12 years of experience.
  • Had worked for IT/ITeS supporting industries like Manufacturing, Healthcare, BFSI, Ecom, Retail, Edu Tech, Xtech, Hitech, etc.
  • Bachelor's degree in literature, journalism, marketing, communications, or similar.
  • A minimum of three years of experience in content creation, marketing, communications, or similar.
  • A portfolio of published work.
  • Good knowledge of content and layout design tools such as Adobe InCopy and InDesign.
  • Excellent computer skills with MS Office and Google Suite.
  • Good knowledge of various content platforms such as social media, blogs, and print media.
  • Strong understanding of content practices such as SEO, SMO, and PPC.
  • Excellent written and verbal communication skills.
  • The ability to keep abreast of content and consumer trends and advancements in technology.
Additional Information:
  • Competitive salary and performance-based bonuses.
  • Comprehensive health and accident insurance plans.
  • Professional development opportunities.
  • Flexible work arrangements.
  • 5 days working.
  • Fun and inclusive company culture.
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